We at SnappyTV are very excited to announce that our integration with Tumblr has been released. I would like to show you how easy it is to create an animated gif in our LiveCut Editor. Our editor is a DVR in the cloud. During a live or VOD video you can create a GIF at any moment you like.

The first thing you’ll need to do is to connect your SnappyTV and Tumblr accounts together. There are a few, familiar steps to do this. First you’ll want to go to the Account Settings area in the LiveHub portal.

Once there, go to the Connect to Social tab and click the button to connect your Tumblr account and give SnappyTV permission to post to Tumblr on your behalf.

That’s it, you’re now setup to post to Tumblr from SnappyTV.

After doing this one-time setup, you’re now ready to publish videos, images, and animated GIFs to Tumblr! Go into the LiveCut Editor for your event. In this example, we’ll create an animated GIF and publish it to a Tumblr blog.

Once you’ve entered the LiveCut editor for your event, hit the GIF Create Button and we will grab a default of four seconds of video.

Next you will want to adjust the timing if you wish. You may drag the clippers or use the 1 Second and 1 Frame buttons beside the small thumbnails. Write a Title and Description if you wish then hit Continue.

You will see a light box pop up with a preview of you GIF. You may play the GIF forward or backward. Our default is rock – which plays it forward then backward. You may adjust the speed of play back or the number of frames in your GIF. Then hit Publish

We currently don’t allow GIFs of over Four Seconds in Length. Four second GIFs can get quite large in file size especially with lots of frames.

It’s important to remember that Tumblr puts a 1MB Limit on GIFs. If yours is over 1MB than your GIF won’t play and you’ll get a still image linking to the GIF on SnappyTV.

Next a thumbnail of your GIF will appear in the right column. Next you’ll hear the Share Button then the Tumblr Tab. You’ll have an opportunity to link your Tumblr Account. Once you are authenticated you may share to Tumblr.

It may take as long as a few minutes and then you’ll see your GIF appear on Tumblr. It’s quite easy and fun to make great GIFs.

Here’s what you get and here it is on Tumblr.

“Dubbed “Twitter Amplify,” the product allows media brands and their advertising partners to promote television clips on Twitter — think a 5 or 10-second replay from a basketball game accompanied by a short commercial from Ford, or a weather forecast from The Weather Channel followed by an ad for a restaurant chain.” Real-time is the nature of Twitter and real-time video is what we do at SnappyTV. We are excited to be a part of this.

We are very excited about Twitter’s big announcement. Business Insider reports: Twitter CEO Dick Costolo and his team are launching a new video content promotion tool called Twitter Amplify.

Glenn Brown, Twitter’s director of promoted content and partnerships, said he hoped it would do for media content what Nigel Tufnell’s amplifier does in the movie “Spinal Tap”: “We want Twitter to take it to 11.” So do we at SnappyTV. This is going to be a lot of fun.

We are very excited to be a partner for instant highlights and TechCrunch explains how the big focus is TV and your living room.
“Twitter today made the latest push in its bid to cozy up to Madison Avenue and the world of big-budget advertising, by tapping more into the kind of mainstream mediums where advertisers like to spend their money.”

Roy Hibbert’s BIG block. One of the nicest you’ll see #NBARapidReplay – on.nba.com/Z4vJmb

— NBA (@NBA) May 19, 2013

Digital Lab powered by BBDO and Proximity blogs about Twitter’s big announcement “Twitter Amplify”. “Twitter is partnering with more than a dozen new broadcasters and publications to launch Twitter Amplify, a new program that gives brands the opportunity to publish real-time, in-tweet video clips to their followers.”

Look who is invovled:

A&E (@AETV)
theAudience
Bloomberg TV (@BloombergTV)
Clear Channel (@ClearChannel)
Conde Nast (@CondeNastCorp)
Discovery (@Discovery)
Major League Baseball (@mlbdotcom)
National Cinemedia (@NCMonline)
New York Magazine (@NYMag)
PGA Tour (@PGATOUR)
PMC (@Variety)
Time Inc. (@Time_Inc)
VEVO (@VEVO)
Warner Music (@warnermusic)
WWE (@WWE)
VICE (@VICE)

“Twitter Amplify partnerships: Great content, great brands, great engagement.” SnappyTV is proud to be a partner for real-time highlights from TV onto twitter. Fans get so see the best moments as they happen. Brands get to join in that conversation while it’s happening. Look forward to lots more to come.

“NBA, Turner Alley-Oop Into Twitter’s Net for Playoffs”

We are very excited about instant highlights of NBA Basketball brought to you by some of the biggest brands in the world. We power the Biggest Moments to the Biggest Audiences brought to you the the Biggest Brands in the World.

Kawhi Leonard finishes with extreme prejudice!! #NBARapidReplay- on.nba.com/16o6YV3

— NBA (@NBA) May 17, 2013

“The NBA will post highlights from the current NBA playoffs using the #NBARapidReplay hashtag, and ads will show from sponsors including Sprint Nextel, Taco Bell and Sony Pictures.”

We are very excited about partnering with Twitter and the NBA to power instant highlights.

“Twitter Inc. has teamed with the National Basketball Association to stream video clips of game highlights as the blogging service expands beyond 140-character status updates ahead of a possible initial public offering.”

“People on Twitter are talking about what they’re watching on TV,” Bain said in an interview. “This is a great way to bring great content onto the platform and have marketers support it.”

.@shaq designs, creates and books his own round trip ticket on Shaq Airlines.#InsideTheNBA – snpy.tv/15Tf48q

— NBA on TNT (@NBAonTNT) May 17, 2013